Corus Client Marketing

InFrame Static

InFrame Static wraps client-provided brandsell creative with a custom produced L-frame. This can be leveraged for a range of uses, including regional-specific offers or CTA, highlighting a specific product or secondary campaign objective, or to promote a contest. 

Availability

Guidelines

  • Available as either a :15 or :30. Client-provided brandsell MUST also match one of these spot lengths
  • Targeting options include geographical region, program, channel brand, Common Industry Segments (only on Global TV App)
  • Can run across Global TV App content (Live Feed DAI, FAST and VOD) and STACKTV (VOD only)
  • Premium CPM charge of $3.00 applies
  • Creative is NOT clickable unless it’s running secondarily on desktop and mobile devices
  • Brandsell creative MUST be provided by the client. Pricing of the InFrame DOES NOT include production of video that lives within L-Wrap elements. If Corus is also producing the brandsell creative then that will need to be priced out separately by Creative Services
  • Finalized InFrame creative will be output by Corus as an MP4 file

Production

Material requirements are as follows:
 
Image/Logo Requirements
  • MAC/Windows compatible                 
  • Accepted formats: AI, EPS, JPEG, PNG, TIFF, PSD – Converts fonts to outlines
  • Minimum for full screen graphics is 1920×1080 at 300 DPI
Video Requirements
  • Timecode (in/out points) to indicate which portion of the creative can be used
  • Dimensions (in pixels): 1920×1080, 16:9 (recommended)
  • Accepted video file formats: .MP4
  • Maximum file size: 500,000 KB
  • Video bit rate: MP4 encoded in H.264 with AAC audio, 29.97 fps, 1920×1080 resolution (16:9 aspect ratio). 29.97 fps, no higher than 8 MB/s bitrate (4500-8000 Kbps)
  • Frames per second: 29.97 fps
Audio Requirements
  • 192 kbps or higher for AAC-LC 

Corus Creative Services Output Requirements:

  • Ideal output file size/bitrate:
    • :15 = 8-10 MB / 4500 Kbps
    • :30 = 16-18 MB / 4500 Kpbs
  • Accepted output file formats: .MP4 (no VPAID or. MOV)