Why Digital Audio?

1. Premium Content
   Corus digital audio network offers premium, brandsafe content with podcasts such as The ongoing History of New Music, Money Talks, Marsfall and Radio stations like 102.1 The Edge, Country 104 and so on.
2. Trusted, intimate and favourable ad environment
   Digital audio provides a 1:1 connection with our audience making it one of the most trusted, intimate, and favourable ad environments. Research found that Podcast ads were the most well-received of all advertising mediums in a recent study meaning our audience is receptive to your brand’s messaging.
3. Trackable ROAS
   Trackable Return on Ad Spend for advertising that is proven to work.
4. Hyper-targeting available
   Targeting by CMA is currently available, and once we build reach and scale we will eventually have hyper-targeting capabilities by city.
5. Creative flexibility & timely messaging
   Reach your audience at the right place at the right time with messaging that can be dynamically inserted in real time meaning you can insert multiple different creatives depending on the time of day, the weather, and other geo-filters.
6. High completion rates
   Ads are not skippable, resulting in high completion rates and an efficient return on ad spend.
7. High completion rates
   Ads are not skippable, resulting in high completion rates and an efficient return on ad spend.